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Voodoo Doughnut: Tres Shannon


Voodoo Doughnut casts its spell. Bleary-eyed crowds stand outside the 24-hour shops to buy the likes of bacon maple bars and doll-shaped fried dough. “I try not to question its success,” says Tres Shannon. He and business partner Kenneth “Cat Daddy” Pogson employ 140 to operate two shops in Portland and one in Eugene, and “we’re flirting with Denver.” Voodoo’s pink-bottle Bacon Maple Ale by Rogue Ales is a hit, and there’s talk of a pink vinyl record label. Tres, pronounced like the Spanish 3 “because I’m a III,” plays tambourine in the band Karaoke From Hell and regularly greets fans of the dough. His Portland home is chockablock with visual deliciousness.

2013FebMar TresShannon

Photo by Ty Milford

WALL OF FAME: In the entry are African masks, a Native American bag, beadwork, a drum, cowhide, prints from friends and family, and a 2008 mayoral proclamation of the Portland Cream as the city’s official doughnut.

NANA NANA: The red sewing machine cabinet and piano “are from my Nana.”

NOT SO HANDY: He bought the 1890s-era house “because of Obama” and the financial incentives for first-time buyers. He keeps plastic action figures of the president and first lady on the piano. “I am not a fixer-upper-er.” He had tartan put on walls off the kitchen to create a “plaid pantry.”

TICKET TO RIDE: Prominently taped to the kitchen wall is a strip of season tickets to the Oregon Symphony. “I forgot one show, so I figured if I put them on the wall …”

FOOD ARTS: “I bought most of my art at bars or restaurants that have art on the walls.” The house is filled with velvet paintings, glass mosaics, rock-god portraits and campy pinup girls. “I am fond of the ladies.” His collection includes Tom Hardy, Tom Kramer, Marne Lucas, Arnold Pander, Shanon Playford and Mary Tapogna.

ROOM FLOW: He misses drummer Obo Addy. “He used to come by and rearrange the house to improve the energy.”

MEAL DEAL: When he bought the house, it needed a new central heating system. He got a dining set instead. “That was my furniture-for-furnace trade-out.”

SENTIMENTAL JOURNEY: For all his eccentricities, he is soppy. Rocking chair, cowboy vest and cuckoo clock are childhood treasures. His grandfather’s key holder hangs by the door. “It has his handwriting on it.”