As a long time published author with another new book coming out in July about the pets of Holocaust victims, I often write for free. I write short articles for specific club magazines, free community newsletters and sometimes for someone's web page. I limit how much I write for free, both in the number of articles and the time I spend. I do it to promote my books and services. Since I developed and teach two programs at Kutztown University, I always look for opportunities to promote my programs at the University as well as my books and my consulting services (I am a certified animal behavior consultant).
I also write for free to help our local shelters and pet owners take better care of their pets. In my business you have to be in the public eye when they need your services, and free short articles help. I view my gratis writing as free advertising for me. I has helped me over the years. I also do radio shows for free on a fairly regular basis. Check out my web site www.sbulanda.com, to see all of the articles and some of the radio shows I have done. All of these fall into the free writing category. In a sense I had to pay for those articles as part of my web master's yearly fee. So not only do I write for free, indirectly I pay too!