The biggest mistake I made on my first book, BARRY BONDS: BASEBALL'S SUPERMAN, was in thinking their editors would find any errors - spelling, facts - that may have been left in the early drafts. The writer is responsible for the errors, and it takes about four full readings of the drafts in order to catch everything. Otherwise the pundits will blame you for the publisher's mistakes. Sometimes the editor will make factual-error changes on their own. Like computers and spell-check systems, they think their smarter than you when they are not.
Beyond that, the writer has to do much of his own PR. Don't count on the publisher; they do very little. Maybe less than a little, i.e, nothing. If it is not a huge house with a big budget, say Random House and you are already a best-selling author, then they will give you very little. If you can do mailings, fax announcements, email blasts, arrange interviews, do it on your own. The problem is that there is some guy in charge of PR at the publisher who will observe you doing what he is supposed to do, and instead of being shamed into doing a better job, will "blame" you for doing his job. Pay no heed to his unimpressiveness and go forth, producing excellence!
Causes Steven Travers Supports
Conservative, Christian, USC, American patriotism