In a synthesis of their teachings and based on the author's two major best-selling works, Musashi's Book of Five Rings, and Sun Tzu's Art of War, Stephen Kaufman expresses the views of the masters to address realistic strategies for the development of business negotiation skills for today's world without ambiguous metaphor and academic phraseology. A martial-thinking approach stresses "winning for the benefit of all concerned" with the negotiator as the main recipient of good and as the only correct and intelligent way to do something effectively and efficiently. This book readily dispels the naive notion of a win-win mentality.
Stephen gives an overview of the book:
Negotiating is a mental AND physical activity
Negotiations of any type encompass an understanding of the true definition of winning. Aside from the fact that physical combat includes the possible loss of life, and business generally does not, concepts of the marial philosophy must be understood if these teachings are to be functional at all. The true businessperson and entrepreneur understand that solid completion of a negotiation leaves no loose ends and is essential for the survival and propagation of success. It is also beneficial for the reader to understand that people, as individuals or as a group, should gain renewed and enhanced benefits for themselves from the conquerors of their domain when negotiations are properly structured. If the needs of the conquered are left to chance, based on misunderstanding through both parties, true harmony will not be expressed and additional conflict will ensue. In true negotiation there is little room for hyperbole. Things rarely being equal call for definitive action based on thought-out preparation that wins the day on any battlefield - most of the time. It is essential to understand that along with being a mental and physical activity, negotiation must be conducted with the attitude of winning for the benefit of all concerned.
Stephen F. Kaufman is an acknowledged master speaker and educator and a teacher of ancient wisdom made practical for contemporary global society who entertains and educates audiences and groups by presenting the notions of what the ancient masters...
Steve Kaufman, a karate expert living in New York City, has produced a responsible translation of Miyamoto Musashi’s classic. Although there is little in terms of historical context and background, Kaufman...