These days, publishing demands that authors spend a lot of time and energy marketing their own books. What's the most innovative marketing concept you've ever implemented? Did you know that the most successful book trailers aren’t about the book, but about the author doing something funny? (Neal Pollack is a master at this.) That Margaret Atwood’s brilliant invention, the Long Pen, might revolutionize book touring? Have you blogged relentlessly as best-selling authors Karen Dionne and David Valdes Greenwood did last year—resulting in unprecedented sales of your titles? This week, please blog about your most creative book-marketing campaign. If you’re more of a reader, what promotion grabbed your attention, convincing you to buy a book? Please tag your post book promotion blog.
A few bloggers will receive books from Red Room authors:
- In Sacré Blue: A Comedy d'Art, Christopher Moore gathers some of the late 19th-century France's most celebrated art figures to decode the "mystery" of Van Gogh's death. Moore's novel is "a delectable confection of intrigue, passion, and art history—with cancan girls, baguettes, and fine French cognac thrown in for good measure."
- How to Blog a Book: Write, Publish, and Promote Your Book One Post at a Time by Nina Amir teaches you how to create a blogged book with a well-honed and uniquely angled subject and targeted posts--and how to build the audience necessary to convince agents and publishers to make your blog into a book.
So post a blog entry today! For help on how to blog, please see the directions here. We'll choose one of these blog posts to be featured on Red Room's homepage next week. Post your entry by Friday, February 24th at 10:30 a.m. PDT (GMT-08:00) for consideration, and be sure to tag it with the keyword term book promotion blog in the Blog Keyword Tags field so we can find it. (Please don't forget the exact tag. For more information about tags, click here.)
And don't forget to the entries on last week's topic, favorite sex scene in literature. From one blog post about identifying with Charles Bukowski to another that presents writing about sex as being a revolutionary act, guest judge Jessica Barksdale Inclán chose her five favorites.
Thanks as always for blogging!
–Huntington W. Sharp, Senior Editor, Red Room