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Best of the Web Book Marketing Tips for the Week of May 14, 2012

Here’s a look back at some of the top book marketing Tweets from the past week, courtesy of bloggers, marketers, authors and others. The topics include how to hook your readers, rethinking author tours, why some indie authors are successful (and others aren’t), and much more. Happy marketing!


* Why Some Indie Authors Are Successful (And Many Aren’t)

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Take the initiative and don’t be afraid to rethink your strategy, says one author:


* Rethinking the Author Tour

Reza Aslan at a Levantine book-signing

Book tours are evolving far beyond a simple author reading. Here’s what you should know:


* 3 Ways to Strengthen Your Writing


Advice on writing daily and improving writing skills:


* A Beginner’s Guide to Twitter 

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Learn how to get started, how to find followers and a lot more in this comprehensive guide:


* 4 Ways to Hook Your Readers & Keep Them Wanting More

Red Bait Hook

Start by getting your readers to care right away, says author Jody Hedlund:


* Facebook Page – 10 Tips for Improving Your Fan Page

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(Photo credit: Wikipedia)

Turn your Page into a more effective marketing tool: