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Nina Amir's Blog

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Mar.17.2014
Many writers simply dive into their book projects as soon as the proverbial light bulb goes off. That’s really not the best plan of action. It’s much better to spend some time evaluating your idea to discover if it’s a viable one. Not only that, it’s important to evaluate yourself to see if you...
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Mar.05.2014
Inspiration hits. The light bulb goes on. You’ve got a passion, and you pursue it. You see a need, and you fill it. There’s a question, and you answer it. You have a purpose, and you fulfill it. These are all great reasons to begin writing a nonfiction book. And most writers, when struck by a good...
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Feb.24.2014
It takes more than just a good idea and good writing to produce a successful book. It also takes more than the ability to develop a large and engaged fan base—an author platform. And it takes more than an Author Attitude. To become a successful author you need to produce a marketable book. That...
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Nov.30.2013
You’ve learned a ton this month about writing, publishing, and promoting your nonfiction. You’ve also learned a lot this past week about how to become an authorpreneur and writerpreneur. So much of what makes authors and writers successful comes down to sales—actually getting someone to buy...
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Nov.29.2013
For the last year or more, I’ve focused on the many ways I can use and monetize the power of one small plugin that allows me to turn my blogs into a membership site and to offer a variety of different members-only content. (I spoke about it in this short video.) This is how I am building a...
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Nov.28.2013
If you can’t wrap your arms around all the build-a-business-around-your-book talk because you simply don’t want to produce courses, become a public speaker or turn yourself into a coach, don’t worry. There are other ways to profit from a book. Today, on Day 28 of National Nonfiction Writing...
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Nov.27.2013
So many of the writers and aspiring authors I meet cannot describe their market accurately, let alone tell me what their readers really want. As you create a business around your book—or prepare to write a nonfiction book, be sure you can describe your market and identify the needs, problems...
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Nov.26.2013
Many of my clients lack vision or possess limited visions of their own potential. They don’t look beyond the article or book they want to write or publish. They don’t look beyond the title “writer” or “author.” They don’t think big. And so, they don’t create big results. They may become writers...
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Nov.25.2013
We are into the homestretch of National Nonfiction Writing Month (NaNonFiWriMo). Now we begin the discussion of how to build a business around your book. If you are not writing a book, don’t think this post or the ones that follow don’t pertain to you! You can still use these principles to...
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Nov.24.2013
No marketing plan is complete without a social media element. In fact, over the last few years, social media marketing has become one of the largest parts of any book marketing plan. Additionally, it’s the foundation of any savvy nonfiction writer’s author platform building plan, which means...
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Nov.23.2013
I believe a blog represents the one essential element in an author’s marketing toolbox. First and foremost, it’s your author website. Additionally, from this foundation you promote your book in a variety of ways not only on the blog but to all your social media accounts. You can even write your...
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Nov.22.2013
It’s often been said, “Writing the book is easy, marketing it is the hard part.” Maybe that’s because there’s just so much to do! And in many—or most—cases, the whole job falls to the author. A few traditional publishers offer a little help, but many do nothing at all. So all authors have to...
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Nov.21.2013
If you are like most writers I know, you would rather not get involved with social media. So why would you want to discuss another social media site? Because this one—Goodreads.com—is targeted at people who will read books. Today, on Day 21 of National NonFiction Writing Month (NaNonFiWriMo) I...
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Nov.20.2013
I began thinking about who would offer “blurbs,” or testimonials, for my new book, The Author Training Manual, as soon as I delivered the manuscript to the publisher. I still had eight months until publication, but I wanted those reviews inside the book and on the cover, so I needed to have them...
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Nov.19.2013
Part of your book marketing plan can include pre-launch promotion items. In some cases, you’ll just be creating buzz or still building author platform. In other cases, you’ll be implementing tactical steps that actually drive your readers to your book before it is released, such as blogging a...
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