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Tales from the Valley

Storyteller helps tech consultants convey their vision to customers and clients

With his tattered fedora, salt-and-pepper beard, and humorous depictions of the mythic Jewish city of Chelm, traveling storyteller Joel Ben Izzy could easily have been sitting on a bench in some Eastern European shtetl. Instead, he was engaging a mostly male audience, dressed in khakis and polos. After pizza and beer, the audience listened to Ben Izzy’s stories and then spun their own, turning a small ballroom at the Marriott in Santa Clara, California, into something resembling a Boy Scout campfire. It’s all part of their orientation as Hewlett-Packard consultants.