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Steve Jobs: The Quintessential Editor?

As is so often the case with the The New Yorker, there's an article offered therein that cuts through the smoke-'n'-mirrors hype and reaches into the heart of an issue-- revealing depths of insight that most other media reports have simply not grasped.

Entitled "The Tweaker: The Real Genius Of Steve Jobs," the article looks at what we, as writers, might call the "role of the editor" in the profession we follow. As penned by Mal Gladwell, it outlines how Jobs did what every outstanding editor is entrusted to do: to take the good, and make it great.

While it draws from an outstanding book --Walter Isaacson's just-released Jobs biography-- Gladwell's assessment succinctly strikes to the usually-unstated core of Jobs' contribution... not as an engineer, certainly not as a manager, and arguably not as a technological adept.

Rather, Jobs' greatest trait was as a persnickity, occasionally monstrous, likely OCD sufferer who personally invented nothing-- except the visionary leaps he incorporated into the "not-yet-good-enough" concepts of others.

As the article makes clear, by doing so Jobs changed the world.

Article is online at: http://www.newyorker.com/reporting/2011/11/14/111114fa_fact_gladwell?currentPage=1

--Earl "Red Pencil Revolution" Merkel