A "literary" book has yet to be successfully defined, though I do think I write them. Perhaps the oddity of "literary" is that any genre can have literary books. "Literary" is more than the genre itself, and enhances the conceit of , let's say, thriller, of fantasy or romance. However, do they sell as well? This is a far ranging interview with novelist Neal Pollack, interesting within itself. However, I do take special note of his comments about sales. [DE]
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Neal Pollack on rebounding from massive hype and six-figure deals to online publishing
by Nathan Rabin
In Money Matters, creative people discuss what they’re not supposed to: the intersection of entertainment and commerce, as well as moments in their lives and careers when they bottomed out financially and/or professionally.
The artist: Neal Pollack appeared in the national consciousness as part of the talented group of writers and editors that gravitated to McSweeney’s, Dave Eggers’ publishing empire. In 2000, The Neal Pollack Anthology Of American Literature—a collection of satirical pieces centering on the fictional “Neal Pollack” persona, a larger-than-life spoof of macho world-beaters like Ernest Hemingway and Norman Mailer—became the first book published by McSweeney’s publishing arm. (The book was later re-published by HarperCollins.) A satirical rock novel, Never Mind The Pollacks, followed in 2003, and was followed by 2007’s Alternadad, a memoir about his experiences raising his son. Alternadad generated tons of publicity and human-interest stories about hipster parenting, in addition to generating interest from the television and film industries. But the book’s sales failed to match its buzz, and television and film adaptations didn’t pan out.