I got this message the other day from my friend, Joe Cesa, a local roaster here in Philly. Check out his web-site, email@example.com
He reminds us -- in this season of non-stop shopping -- to buy local, and what this saves us all in the long-run. Buying local is more than a matter of taste, more than brand avoidance, it is good business in a mini macro sense (if that makes sense). It keeps money circulating locally. For instance, the local shop owner spends her/his professional dollars -- accounting, legal services, copying -- in the community. And from there, the money gets spent by the accountant or lawyer at some other place and another place after that. It doesn't get shipped back to corporate headquarters -- with its accountants and lawyers and xerxo machines -- in Phoenix or Seattle. So take a moment and read Joe's message and spend a few extras dollars at a local -- add to your town and its economy.
EVER LOCAL BUSINESS
OWNERS NEED YOUR SUPPORT.
They need you to shop in their
stores, dine in their restaurants, and yes
get cavities filled in their dental offices. You'll benefit too,
because for every $100 spent in independently owned stores, more
than $68 returns to the community through taxes, payroll, and other expenditures.
If you spend that in a national chain, less than $43 stays here and unfortunately leaves in a single circulation.
Spend it online and nothing comes home. Zero.
Shopping local keeps "for rent" signs out of store windows, municipal taxes down, and your favorite businesses around.
Local business owners don't want a bailout.
They want a fair chance.
They just want your business.