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Andy Sernovitz's Blog

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Sep.20.2010
(Originally posted on Damn! I Wish I'd Thought of That!, my blog of unusually smart ideas for smart marketers.) Amazon has a gazillion customers. They use email for usernames and any simple password you want. It works just fine. Don't let your techies convince you that you need some crazy-...
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Jun.24.2009
The Blog Council is preparing a study titled How Big Businesses Staff Social Media.This study will benchmark social media functions in enterprise environments. Specifically, we want to learn: Who works on social media What department they work for How much time they spend using social media What...
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