Macmillan, the Parent company of my publisher Palgrave, has invited me to participate in a promotion to celebrate the paperback release of my new book, BrandDigital. They’ve set up a three-book prize giveaway, which includes BrandDigital, my first book, BrandSimple, and a book by Erika Andersen entitled, Being Strategic.
Here’s how to win: Write a comment on this post (at http://www.brandsimple.com/blog/) naming a company any size or industry that you think is being strategic about their brand; approaching branding in ways that are both innovative and powerfully focused on the future.
Erika will be posting this on her blog, as well, and Macmillan will choose 3 winners from the entries we receive. We’ll announce the winners on our blogs, and each winner will receive his or her copies of the three books directly from Macmillan. (And now for the legalese: the contest is only open to US and Canadian residents, and the prizes cant be sent to a PO box.)
The contest starts right now and ends on November 2nd, so start your mental engines!
I look forward to reading your comments….