social media | social media
May.02.2012
As writers, we have a real challenge. If we do not keep up, we will be passed up.
No, it is not like corporate competitiveness at all. This is totally related to trends and transitions in how people get and share information these days.
Do you know where your readers are located...
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Apr.27.2012
For about four years now, I've kept an account on Facebook. It's been good; I've generally enjoyed my time spent on the site. I've reconnected with old friends, sold books and directed readers over to my Huffington Post essays. I've seen the engagement announcements of my friends, read...
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Apr.27.2012
Hacking a business Twitter account seems to be a favorite pastime for those wanting some kind of retribution and for others it’s just plain fun. Once the businesses Twitter account is hacked their reputation is sullied making them look like they aren’t protecting their client’s...
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Apr.24.2012
Do you hate newsletters? I do, too. Often.Do you read some over others? I’d love to know why.
I’ve been known to encourage authors to send mass emails and newsletters. (Bansky’s going to oppose me on this one: even if all of Bansky is a form of lobbying for something.) And so, in my “year of...
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Apr.20.2012
I don’t get it. Either something is public or it’s private. You can’t be private in public unless it’s through an art form.
I’m thinking here of the tell-all blogs I’ve been browsing. The princes of chat, the duchesses of heart whose life’s doings are dripping across the page,...
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Apr.17.2012
If you were hit by a bus, and passed on to whatever heaven might exist, would you care about your Facebook page? Probably not. But your loved ones more than likely would. Things like email, websites, and social media profiles are considered “digital assets,” which may have some monetary value, but...
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Apr.08.2012
I have yet to have anything to do with Pinterest (and - indeed - spend less time on FaceBook). Social media should be held in check (as it is, I tweet too much). But, in this internet day of access, recognition and promotion, I think it wise to have, maintain and increase an Internet presence...
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Apr.07.2012
Corporations know there are long-term marketing benefits of social media and they also know the security issues with employees continue to be a problem.
Many companies restrict internal access. Others prevent employees from discussing or mentioning the company in social media during private...
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Mar.15.2012
If I were Mark Zuckerberg, I would go public yesterday. I would take my Facebook magic and sell it now, just at the apex of interest and enthusiasm, just at the moment before it all starts to slip away.
Slip away you ask? Well, yes. I can prognosticate here, using myself as a social media barometer...
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Feb.22.2012
As a group, we writers seem resistant to go digital/electronic. I admit, there's nothing like thumbing through a just-published book with one's name on it. Still, the digital world is ever more a reality these days.bookhitchposted this on making use of social media. I'm just sayin'....
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