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bob-mustin's picture
May.29.2011
Okay, so I've written a lot - perhaps too much, by many readers' accounting - about the state of publishing and the need to resort to underground, guerilla tactics in order to extract a marketing platform from the book biz. Well, what have I learned from my own feet-wetting attempts to market? Here...
rlh1976's picture
Sep.16.2010
You open the door and hear the chime of the bell announcing your arrival.  They are all waiting for you; pining for your attention.  Will you look their way, or will you be dazzled by another?  Silent, they plead for you to "pick me, pick me."  You walk down the aisles looking left then...