book marketing | book marketing
Jan.27.2010
Tonight I did a guest presentation on solo-entrepreneurship for a friend who teaches a business class at a technical school (NAIT).
I stressed the following three important principles for being successful as a solo-entrepreneur:
1. Be First!2. Be Daring!3. Be Different!
Others have said bascially...
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Jan.16.2010
Congratulations you've *conquered all obstacles*!
You've built your author platform...and adding to it as you gained experience. Finally, you've ripped open the cardboard box and grabbed hold of your baby (okay, your book) and sucked in the wonderful aroma of extremely hard working print on crisp...
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Jan.08.2010
Correction to my blog entry: The Marketing Slog. Link to A Marketing Expert is incorrect. Here's the correct one. AME.
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Jan.07.2010
When you publish your first book, you can’t help but imagine yourself, at least for a moment, on a yacht in the Mediterranean, surrounded by thong-clad Italian supermodels, talking on your cell phone with your publisher, negotiating royalties, movie rights, and appearance fees. And, of course,...
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Dec.13.2009
Do you have a website? How often do you update it? Do you have a blog? Are you a frequent blogger not only on your own blog, but others? Do you have a Facebook page and/or a Twitter account? Are you on LinkedIn? How many followers do you have? Have you gotten publicity for your book, national and/...
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Nov.30.2009
In my opinion, Seth Godin is one of the best marketers in the world and has one of the best blogs in the world. His blogs are short, to the point, and usually carry a powerful message.
I particularly like his blog post for today ( at http://sethgodin.typepad.com/seths_blog/2009/11/watch-the-money....
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Nov.27.2009
The year I won the San Francisco Writer’s Conference pitch conference, I had just gained some really valuable information in a morning session. (I mentioned this in an earlier Write Nonfiction in November post.) The session was taught by writing-career-coach Teresa LeYung Ryan and public relations...
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Nov.26.2009
Happy Thanksgiving! It's November 25th, and Write Nonfiction in November has just five more days left before the challenge ends. Blog readers have been busy reading, but I've heard little from writers. I hope that means you've been busy writing. I did notice, however, that many of the article on...
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Nov.23.2009
Not ever author wants to speak in front of audiences, although speaking has been the publishing industry standard for promoting books. (It remains the gold standard for building platform prior to publishing a book as well.) While most publishers will expect you to do at least some speaking as part...
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Nov.22.2009
The first time I had the need to research book marketing for myself, a publisher told me to purchase 1001 Ways to Market Your Books by John Kremer. I immediately purchased a copy of the book and have been referring to it ever since—and telling other authors to do the same. So, when I contacted John...
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