book marketing and publicity | book marketing and publicity
Sep.11.2012
JK Rowling has been the best boon to all authors the 21st Century has seen. All power to her, and all Hail, too. As she embarks on another(?) career with her 'adult' book coming out this month, she (or her publisher) attempt to keep the mantle of Harry Potter and YA classification at a distance....
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Jun.22.2012
I have a novel to write — a complex, challenging tale, my most ambitious project yet. Under contract with Simon & Schuster, I have a deadline to meet. So what the heck am I doing on Facebook, Twitter, and Goodreads?
Publicizing FOUR SISTERS, ALL QUEENS, is what.
Six weeks after my novel’s debut...
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Dec.19.2011
I recently saw a documentary, To Write and Keep Kind, a PBS documentary on the life and writing of Raymond Carver. It's part of the two-disc Criterion Collection version of Robert Altman's movie Short Cuts, based on Raymond Carver's short stories. I couldn't help but think at the end of the...
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Dec.12.2011
Amazon.com is at it again.
Trying to expand their digital dominance with KDP Select.
What is it?
In a nutshell:
When you make any of your titles exclusive to the Kindle Store for at least 90 days, those with US rights will automatically be included in the Kindle Owners' Lending Library...
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Sep.10.2011
Your book is out, one of several hundred thousand released this year. Now that it’s out, how do you attract attention to it?
You do pretty near everything you can think of to get it in front of potential readers and buyers. Here’s John Kremer’s website. He wrote the book on book marketing. He...
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Aug.09.2011
Congratulations. You’ve found a publisher with a marketing department and (gasp) even a marketing budget. That’s exciting! But it doesn’t mean you're off the hook when it comes to book sales.
In fact, as author, you should think of yourself as in charge of book sales.
Yes, that’s right. After all...
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Apr.20.2011
(Another version of this piece--with HOT SEXY PHOTO--can be found at my official web page "A Curious Man."
Last Sunday, I delivered what I hope will be the first in a series of readings and speeches to promote my novel Dragon’s Ark at the monthly meeting of the California Writers...
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